THE SEELK
Form, Meaning, Identity
The design process was guided by the same principles expressed in the manifesto: a dialogue between form, material, and meaning. The logo was conceived as a minimal yet expressive element, capable of translating the project’s conceptual foundation into a clear visual language.
Rather than functioning as a simple graphic mark, the identity becomes an extension of the project’s philosophy—an attempt to create a coherent narrative between concept, design, and communication.